Radio: Chris Pizzurro, Co-Founder and Principal, Leap Media Group

In this recorded episode of [itvt]'s talk radio show, "Radio [i]tvt," Chris Pizzurro, co-founder and principal of Leap Media Group, a digital media agency that offers media planning, creative, research and other services to advertising agencies looking to develop interactive TV campaigns for their clients, discusses Leap Media's origins, the kinds of clients it serves, how well advertising agencies understand the potential of interactive TV, strategies for approaching interactive and multiplatform ad campaigns, and much more.

(Note: The [itvt] editorial team is currently on the road, so we will be publishing on a reduced schedule this week and next. We apologize to our readers for any inconvenience.)